How to Design a Patient Satisfaction Survey

Spadesurvey
4 min readAug 24, 2022

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A patient satisfaction survey is used to analyse the quality of health care. It is used as a tool for quality improvement as well as for improving communication between healthcare providers and patients. Patient satisfaction surveys provide the data required to close these gaps and improve. Surveys can be used to determine how people feel about the quality of medical care, the amount of information they receive, and the performance of doctors and staff. Healthcare surveys can also assist you in identifying safety concerns and meeting accreditation requirements.

Designing a Patient Satisfaction Survey:

When it comes to survey design, two factors should be considered: effort and information. Your goal should be to create a patient satisfaction survey that requires as little effort on the patient’s and your practice’s part as possible. While also trying to maximize the information received’s quality. Here are some strategies for achieving those objectives quickly and effectively:

Use A Free Survey Tool:

There are numerous excellent free online tools available to help you create and manage your survey programme. We recommend Spade Community for its easy set up and variety of plans and reporting options.

Ask Less Than 10 Questions:

Nobody wants to spend more than 2–3 minutes filling out a survey, so keep it brief. To streamline the survey and increase completion rates, focus on the key areas of interest: treatment, staff, facility, communication, and so on. It is beneficial to arrange the survey questions in the same order that the patient would have encountered them during their visit. Begin by inquiring how the patient learned about your clinic.

Use ratings to improve data and analysis:

Answer the questions below on a scale of 1–5, with 5 being Very Satisfied and 1 being Not At All Satisfied. This response method allows patients to rate their satisfaction with their experience and contributes to consistency in patient responses.

Why Should You Create A Patient Satisfaction Survey?

1) Helps In Retaining Patients

Knowing whether the services had a positive or negative impact on the patient can have serious implications for healthcare practise. Thus, a patient satisfaction survey can assist in putting this knowledge to use in order to solve problems for future patients that resulted in negative feedback from previous patients.

2) Helps In Delivering The Right Treatment To The Correct Patient At The Right Time.

Making patients happy isn’t enough. Process of treatment is required to optimise care, and patient satisfaction surveys assist in this by providing all necessary information about a specific customer ahead of time.

Principles For Creating A Patient/Customer Satisfaction Survey:

Options Type:

People are more likely to abandon a survey if they have to write full-fledged answers, so we recommend using multiple-choice questions rather than input type questions.

Optional Questions:

In fact, we recommend that you keep the questions shippable because it increases the likelihood of people completing the survey. It also aids in the gathering of information.

Add Your Company’s Email:

This is yet another method for increasing conversions. Simply include an “email” or “write to us” button on the result page. You can also pre-draft an email with a subject line that distinguishes it from others.

Ask For a Recommendation:

You can ask users to recommend the survey to someone who might benefit from it on the lead generation form. This increases the likelihood that your interactive experience will gain traction through word-of-mouth.

Add Social Share Widgets:

On your results page, including social media share icons and subscription widgets. Interactive experiences with social share widgets have naturally increased reach and thus conversion rates.

How To Implement A Survey

Your patient satisfaction survey is now complete and ready to be integrated into your regular marketing and communications efforts. After the initial visit and after treatment/discharge are two critical points in the patient experience where you should solicit feedback. Each option has benefits and drawbacks. Your current needs and observations will determine the best fit for your exercise.

Do you have a high number of clients who do not complete their treatment or do not show up for their first appointment? If this is the case, after your initial visit, you should request a patient satisfaction survey. This will help us determine what is causing patients to stop receiving care. Poor front-desk scheduling, excessively long wait times and unclear insurance policies are all possibilities. You can work to resolve the problem once you’ve determined what’s going on based on the survey responses.

Request a patient satisfaction survey after the last visit if you are successfully releasing a large number of patients. This will allow you to evaluate the patient’s experience throughout the course of their treatment. Patient satisfaction surveys incorporate both qualitative and quantitative data about the patient experience. You want to identify your learning and data goals while minimizing the time and effort required to manage the survey program.

Patient satisfaction is essential at all levels of the healthcare industry. Understanding your patients’ needs, requirements, pain points, and level of satisfaction with your services is critical for patient-centric delivery. Spade Survey provides the best and most efficient healthcare services to make your medical care more intuitive and interactive.

We help you understand your patients’ challenges and problems with your healthcare delivery by creating powerful and interesting patient satisfaction surveys. This allows you to effectively solve their issues and build long-lasting relationships with your patients. Contact us today to outsource patient satisfaction services and enjoy the peace of mind that comes with our quality and low cost.

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